Posts Tagged ‘work’

My latest work projects

macbook pro

A brief update on the latest projects on which I’ve been working.

I continue to run lots of training workshops on social media and online pr, I’ve been doing this for four years now and have worked with all sorts of different organisations. Training is bespoke, either full day sessions (on all aspects of social media), platform specific, or more presentation style events.  Here are just a few of those I’ve worked with over the last six months: Econsultancy, Arts Marketing Association, Museums and Galleries Scotland, Mediacontact, University of Bristol Students’ Union, Cornerhouse Manchester (public sessions) plus many PR and digital agencies.

In October I was lucky enough to be asked to work on one of my favourite projects, the Creative Tourist Manchester Weekender, I was tasked with using social media to help promote the many events that were taking place and to measure the results of our online activity.  Over the weekend itself I was also on the ground, helping to document everything by taking photos and capturing audioboo interviews with participants and attendees.  You can see a Storify of the weekend here.  For anyone in the tourism business, you might be interested to know that Creative Tourist now has a consultancy arm, Creative Tourist Consults, which specialises in cultural tourism strategy and digital communications.

I continue to write the monthly social media ‘Web Pro’ page for the brilliant .net magazine and am hoping to report from sxsw for them again.  Other writing commissions have included a, soon to be launched, ebook for My Newsdesk, aimed at small businesses and SMEs, it’s for anyone new to PR and wanting to understand how you can use it to promote your business.

I’m also coming to the end of a significant piece of work developing a social media strategy for a large organisation, this involved conducting a thorough audit of their current activity, producing a detailed recommended strategy and providing follow up training for staff.

And finally, around 60% of my time is taken up working as a director of Pyjama Drama, a franchise business that provides drama & creative play classes for toddlers and children.  We have 27 franchises across the UK and are growing fast.

If you have a social media or writing project with which you need a hand, or a training need, please do get in touch.  You can view some testimonials on my LinkedIn page.

Is self-employment falling out of favour?

I’ve been self employed for over 10 years.  When I first started working for myself I was worried about whether or not I would enjoy it.  I was always the kind of person that liked to be surrounded by others at work, for conversation, inspiration and the social side of things.  But sometimes other decisions are more important (young children etc) and so I embarked upon my life as a sole trader.

Mostly I’ve really enjoyed it.  Of course twitter and social networks have made life as a self-employed person so much easier than it used to be.  And the benefits of working for yourself are obvious: flexibility, control, variety.

Recently however I’ve noticed that a quite a few people who have been self-employed for years, have taken positions in companies or agencies.  Stephen Davies, Jonathan Hopkins, Brendan Cooper, all extremely experienced and respected in the industry.  Not sure that you could classify it as a trend as yet but it got me thinking about why it might be.

There are, of course, downsides to working for yourself, at times it can be isolating, there is the feast or famine syndrome which, if you’re not careful, can result in you stretching yourself too thinly and heaping pressure on yourself, and as an ‘outsider’ to a client organisation, it can be difficult to really affect change.

Over the years I’ve been offered a few positions, most of them not really of interest but a couple of them more recently did give me pause for thought as to whether it was worth giving up the benefits of self-employment.  The answer was no, but I admit I was tempted.  I also have the added issue of being a shareholder and director in a business, Pyjama Drama, so it’s not really on the cards for me to ever go back to being an employee (although hopefully I’m not tempting fate with that comment).

But I’d be interested in what others think.  We’re constantly hearing about the move to a more flexible workforce and less of the traditional 9-5 work pattern but I wonder, in the digital industries at least, if the demand for really experienced and skilled individuals and the lure of roles that offer real scope to make a mark, is starting to pull people back into employment?

* You can read the full Storify of the conversation on twitter here. (I haven’t got around to updated WP yet so can’t embed it)

A new chapter with a dramatic twist

Exciting times.

I’ve just become a shareholder and director in Pyjama Drama, a fantastic company that offers drama, movement and creative play classes to two – seven year olds.  A bit of a departure from what I’ve been doing until now?  Well yes and no.  I’ve always loved drama and although I didn’t take it any further than A-level, I’m completely convinced of the value that children get out of learning drama skills; namely creativity, communication and confidence. I should probably make it absolutely clear, that this isn’t about teaching children how to become a ‘star’ a la Britain’s Got Talent, it’s about helping them to develop their creativity and imagination.

Pyjama Drama has been going a couple of years and has 11 franchises across the UK.  There is an absolute ton of potential and it’s really exciting to come onboard and help grow and shape the business.  As we’re still effectively a start-up and everything will be ploughed back into the company, I will be carrying on with my other work for now and dividing my time between the two.  Hopefully some of my pr and social media skills will help us to raise the profile of the business.

I’ll still be keeping this blog running but do have a look at Pyjama Drama, (we’ll be giving the site a complete overhaul very soon) and if you know anyone who has drama skills and is looking for a new venture, then send them our way.

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